Gateway to the Lucrative Chinese Jewellery Market
 
The largest summer sourcing fair in China - 12th Beijing International Jewellery Fair - is scheduled to be held from July 15 - 18, 2011 at China World Trade Center in Beijing, China. The Fair will gather 500 exhibitors from China and over 25 countries and areas to showcase an extensive variety of jewellery, diamonds, pearls, gold, jadeite, precious stones, palladium, platinum, silver, as well as packaging materials, manufacturing machinery, gemstone identification instruments, etc. Over 25,000 professionals and trade buyers are expected to attend the Fair.
 
Seize the Unprecedented Business Opportunities in China
 
The total sales of China''s jewellery industry developed at an annual growth rate of more than 15 percent in recent years. In 2010, China''s consumption of gold and silver reached 363 and 600 tons respectively; that of platinum has been number one in the world. Given the rapid economic growth of China, it is expected that by 2020, the country will become the largest global jewellery consumption market. As Beijing is a major jewellery center of China with immense potential for growth, the Beijing Fair is highly regarded an indispensable gateway to the gigantic jewellery market of the country
 
Jewellery Extravaganza at Olympics'' Host City
 
The successful staging of the Olympic Games in 2008 has brought the world''s attention to China and turned the host city, Beijing, into the most important trading centre in Asia. This year, the Beijing International Jewellery Fair is expected to attract over 25,000 visitors from more than 10 countries and areas, including China, Hong Kong, Taiwan Area, Singapore, Malaysia, Russia, Japan, U.S.A., Italy, Australia, etc. Trade buyers are welcome to take full advantage of this quality platform to preview the latest exhibits, replenish stocks, negotiate year-end orders and formulate effective marketing strategies.

The China World Trade Centre is located in the central business district of Beijing. The construction started in 1985 and was completed in 1990. It is the top upmarket commerical mixed-use development. It is widely reputed as "The Place Where China Meets the World."

China World Trade Centre Tower 3 is a 330 meter tall skyscraper.